Friday Feature Mumpreneur

Elizabeth Murphy of La Toriana

La Toriana fell into place when the desire to be more at home around my daughter and our family. Understanding mums are time poor with being able to shop for designer clothing, toys and accessories for themselves, family and friends, often restricted by geography and commitments, offering an online shopping haven was the drive to start an online boutique.

Having a special interest in premmie babies and supplying choice in baby and children’s clothing, the online store was launched in Sept 2007 and continues to grow. Our interactive BLOG is becoming well received with reaching the top 100 Australian Bloggers list this year and top 250 Australian Blogs as well. We are extremely supportive of premmie baby groups and donate a % of sales to them. We strive to maintain continuous customer excellence with exceptional service and provide quality designer products that are unique, stylish and affordable.

We invite you to grab a cuppa,

sit back,


and enjoy

the La Toriana shopping experience

~we know you will


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